The Best Sunscreen Ever - Shade™ All-Natural Sunscreen!

The Best Sunscreen Ever - Shade™ All-Natural Sunscreen!

Since time immemorial, when man and beast have sought respite from the sun, they have sought shade.

Our Shade™ All-Natural Sunscreen is an effective, natural sun cream which literally does what it says on the tin. It's won awards for the last four years running, and is extremely popular with the zero waste/plastic free movement due to the plastic free packaging.

Shade™ was conceived to take us back to a time when life was simple, the sum total of our personal care products boiled down to toothpaste, shaving cream, shampoo and a bit of mascara for mum and our exposure to dangerous chemicals through these products was limited.

Nowadays, there are too many dangerous chemicals that have found their way into mainstream sunscreens, and they in turn have found their way through our skin – into us! If we’re trying to avoid skin cancer, why would we use chemicals which are proven to cause it? That simply doesn’t make sense.

At an ideal SPF25, with only 4 ingredients to moisturise and protect skin from the broadest spectrum of damaging UVA and UVB rays, Shade™ has been developed to keep our skin naturally healthy whilst blocking rays that can burn and cause sun damage.

Shade is tested to EU standards for broad spectrum capability, and for SPF value.

We Need the Sun!

There is no doubt that we need to protect our skin from the sun, but by the same token, we need some sun to generate an essential nutrient which helps to prevent cancer - Vitamin D. Getting sun is the only way our bodies will make it for ourselves, so we spend some sensible time in the sun, making use of hats and light clothing BUT if we can’t avoid prolonged exposure, we ensure we take our Shade™ with us!

"We have used quite a few sunscreens in our day, and most have been greasy, leave you white, and make our children's skin irritated and red. They also contain chemicals, which we don't like. We used Shade on a recent trip to Queensland, and we couldn't be happier. It is quickly adsorbed into the skin, leaves your skin smooth and is not greasy at all. Best of all, we didn't get burnt. Shade is a fantastic natural alternative to other sunscreens. Shade is now the only sunscreen we will use."
Matt Miller
B.Sc. (Honor's), B.Sc. (Analytical Chemistry), Ass. Dip. App. Sci. (Manufacturing), MRACI


Ingredients Original Shade™ contains only 4 ingredients:




Unrefined Shea Butter

Butyrospermum Parkii butter


skin conditioning, viscosity controlling

CoconoilTM Virgin Coconut Oil

Cocos Nucifera oil


perfuming, skin conditioning

Gold Seal Zinc Oxide



skin protecting, UV absorber

Premium Pure Beeswax

Cera Alba

emollient, emulsifying, perfuming

Suitability Suitable for all skin types of all ages.

Application Apply generously before exposure to the sun, smoothing out if natural clumping is visible. Then reapply regularly at least every 1 - 2 hours or after exposure to water or after sweating.

Shelf Life 36 months, or 12 months once opened.

! If you're Flying !

The 100ml Shade™ is cabin-friendly.

Buy Shade in 100ml and 15ml sizes from here.

 For more information on Shade™ visit our dedicated website    


Content Disclaimer
The information contained above is provided for information purposes only. The contents of this blog are not intended to amount to advice and you should not rely on any of the contents of this post. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this post. Not the Norm Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of this post.


Leave a comment

Please note, comments need to be approved before they are published.